Official Liverpool Supporters Club Spotlight: LFC Edmonton

Official Liverpool Supports Club (OLSC) Spotlight: LFC Edmonton

Name: Official LFC Supporters Club Edmonton
Nickname: “Edmonton Reds”
Match day Meeting Point: Urban Tavern, Jasper Avenue, Edmonton Alberta, 11606 Jasper Ave, Edmonton, AB T5K 0N2
Contact: We have a board of five who have developed the Club over the last 12 months (Craig Schofield, Danny Greenwood, Joanne Healey, Paul Bevan and myself James R Johnston), who are excited at what the future holds! Probably the best way to contact us is via our social media handles, all the group events are posted on the Facebook page and we have a healthy amount of debate and discussion on our page daily! We are working on a Club website which will really add more depth to our club as the years pass.
Facebook – LFCedmonton
Twitter: @edmontonreds
Instagram: @lfcedmonton

What they’re about:
The Club started a few years ago as a Facebook group for Liverpool supporters to connect and watch matches together. Originally founded by Danny as a way to connect fans in the city, it has certainly taken on a whole new life in the past 12 months. The numbers were steadily growing over the previous years. The run to the Champions League final last season really energized the fan base and that, coupled with an enthusiastic and concerted effort from all and sundry, helped to grow the group into the Club we know today. Over the summer of 2018 the board worked on the application to become official which was achieved in time for the kick-off of the current season.

We now have approx. 70 paid up members and another 300 or so who have joined our Facebook group. We are averaging between 60-100 per game on weekends and usually around half that during midweek games. We have certainly come a long way in a short space of time.

As a Club we routinely raise donations for local charities such as the Edmonton Food Bank and are partnered up with Boyle Street, a charity that provides services to the homeless here in Edmonton. We are still in our first year as an OLSC but we have made some great strides and aim to continue to work hard to grow our charitable contributions. We also have started to work with the Jamie Carragher charity back home called the 23 Foundation. We are going to be raffling off some items later in the season with a split of the proceeds going directly to that charity. The 23 foundation has some wonderful signed items for sale on their website and I highly recommend you check it out if you can, with the proceeds going to a great cause.

As for our game day location Urban Tavern is so much more than a place to watch matches together. They are really great partners for the Club and have helped us to grow and create a wonderful atmosphere on game days. They have been a pleasure to work with and I would highly recommend you check them out if you are ever in our fair city. For instance, we have some great match day routines such as the hanging of our many flags and we recently started playing LFC music over the speaker system before, at half time and after the games to build a great Kop choir here in Edmonton!The social aspect of our Club is something we are growing as well, and we had a successful summer BBQ that we hope to make an annual event! Upcoming events include an LFC movie night and a quiz to be hosted by our very own quizmaster Danny! This Club has been a great way to bring folks together from many diverse backgrounds, folks who all share a clear passion and love for the Reds.
Memorable Moments:
There have been some great moments for the Club over the last 12 months or so. Becoming official in the summer, after a lot of work to comply with the application process, was a great moment and really legitimized all of our efforts. We are joining great company here in North America and it means a lot to our members to have an official connection with such a great institution as LFC.

Match day Breakfast:
The folks at Urban Tavern always have a great selection of items on offer for breakfast/ brunch during the games. I am partial to the Bacon, Eggs and Sausage but there is a great offering including items such as Eggs Benedict, the Chorizo Skillet or the Canadian delicacy Brunch Poutine! And for many of us including myself we partake in a few pints of “breakfast” Guinness! The Tavern also has a great Beer Wall where you can serve yourself and that has also proved very popular with our members! Bearing in mind that many of these games are 8am kick offs and folks have to clear snow to get here it makes a massive difference knowing the Urban Tavern will look after us!

Favorite Liverpool FC moment for the Club?
From a purely footballing perspective there have been a few great moments this season already. For instance, the atmosphere after the Sturridge last minute equalizer against Chelsea, or the Firmino winner against PSG would be standouts in any other season. But the whole pub exploded when big Origi popped up at the death to score against Everton earlier this season! That was simply unreal, and more than a few pints were spilled that morning in the celebrations. The fact that some Everton fans had come to watch it with us made it all the sweeter and their goading was silenced instantly!

Interested in finding out more about LFC New Haven or want to attend a game with the OLSC? See below for their meeting spot address and give them a shout on social!

Urban Tavern 
Urban Tavern, Jasper Avenue, Edmonton Alberta, 11606 Jasper Ave, Edmonton, AB T5K 0N2

Facebook – LFCedmonton
Twitter: @edmontonreds
Instagram: @lfcedmonton

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